The Interior Collective
Candid conversations on the business operations, strategy, and growing pains of running a professional interior design firm.
This is a business school for interior designers in podcast form. While it celebrates beautiful work, the show's true focus is on the unglamorous but essential mechanics of building a profitable and sustainable design practice. Conversations dissect business models, operational hurdles, and growth strategies, offering a curriculum on the business of being a creative.
“Unlike many design podcasts that focus on project tours or aesthetic trends, The Interior Collective is relentlessly focused on business operations. It stands out for its candid discussions about pricing, contracts, staffing, and profitability, treating the design studio as a serious enterprise.”
Who hosts this show
The Interior Collective is a podcast dedicated to the business of interior design, hosted by Anastasia Casey. Casey, who is the founder of the creative agency IDCO Studio and co-founder of Design Camp, interviews leading designers, architects, and entrepreneurs about the practical realities of running a creative business. The show explores the operational side of the industry, covering topics from pricing and staffing to branding and client management, with the stated mission of increasing transparency and financial equity in the design world.
Credentials & credits
- Host, The Interior Collective Podcast
- Founder & CEO, IDCO Studio
- Co-founder, Design Camp
- Founder, Kwin
- Studied Advertising and Graphic Design, Academy of Art University
Other ventures
- IDCO Studio (creative agency for interior designers)
- Design Camp (business retreat for interior designers)
- Kwin (bespoke branding and web design)
- The Identité Collective (blog)
What kind of podcast
- Country
- United States
- Region
- usa
When new episodes drop
- 01The Strategic Hire: Utilizing Remote Support to Scale Your Studio with Reed HumphreyJun 19, 2026 · 47 min
- 02
- 03What It Really Takes to Launch a Textile or Wallpaper LineJun 5, 2026 · 1h 09m
- 04
- 05
- 06
- 07
- 08
Notable episodes
- 01Vintage as a Revenue Stream: How to Source, Price and Scale Vintage Design with Ashley Montgomery
A deep dive into a unique business model, this episode details how to turn vintage sourcing from a styling choice into a core, profitable part of a design business.
- 02The Strategic Hire: Utilizing Remote Support to Scale Your Studio with Reed Humphrey
This episode provides a case study in solving a major industry problem—staffing shortages—by creating an entirely new business model with a remote team.
- 03What It Really Takes to Launch a Textile or Wallpaper Line
A crucial listen for any designer considering product development, this episode offers a sober, detailed breakdown of the costs, challenges, and business commitment required.
- 04Contract & Scope Missteps Designers Make and How to Prevent Them with Brittany Hakimfar
This episode tackles one of the most critical and least glamorous aspects of the design business, offering practical advice on preventing scope creep and protecting the firm legally.
What you'll be asked on this show
Anastasia Casey runs a well-prepared, empathetic interview. She opens with a detailed introduction that frames the guest's authority on the episode's topic. Her questions follow a clear narrative, often starting with the guest's origin story before drilling down into the specific business challenge or strategy at hand. She builds rapport by referencing her own knowledge of the guest's work and sharing relevant experiences. Casey is known for asking layered, multi-part questions to probe deeper and proactively asking about potential listener skepticism or the ethical dimensions of a business model.
This is a single-host interview show. Host Anastasia Casey begins each episode with a well-researched, context-rich introduction to the guest and their specific area of expertise. The format is a long-form conversation that follows a logical arc, from a guest's origin story to the practical, actionable advice they can offer listeners.
Questions the host keeps coming back to
12 cataloguedIf you're going on this show as a guest, expect some version of each of these. Each note explains when the host reaches for it.
origin
1- Q.01
“Can you walk me through your background and what led you to start your firm?”
This is a standard opening question used to establish the guest's origin story and credibility.
process
3- Q.01
“At what point did you decide that [a specific niche] would be a defining layer of your projects?”
She asks this to understand how a firm's signature aesthetic or specialty became a deliberate business strategy.
- Q.02
“What separates a successful collection or venture from one that struggles to get traction?”
This question seeks to identify the key differentiators and success factors for designers expanding their brand.
- Q.03
“What does the day-to-day communication and task load look like for a studio owner using your service?”
This question is used to paint a practical, operational picture of how a tool or service integrates into a designer's workflow.
advice
5- Q.01
“When designers first approach you, where are they most misinformed?”
Asked to guests who are experts in a specific domain, this uncovers common misconceptions for the audience.
- Q.02
“At what point in a designer's business does it make sense to consider launching a [product line, new service]?”
This question seeks practical advice on the timing and prerequisites for major business growth decisions.
- Q.03
“Can you talk about the client education process for using [vintage, new technology, etc.]?”
This question focuses on the practical communication strategies required to manage client expectations.
- Q.04
“For a studio owner who has always done everything themselves, where do you recommend they start with delegation?”
This provides a concrete, actionable starting point for listeners struggling with scaling their team.
- Q.05
“How should designers think about positioning their collection in a saturated market?”
This question explores strategies for brand differentiation and finding a unique voice.
money
1- Q.01
“When you're budgeting for a first collection, what are the primary cost centers to understand?”
She uses this to provide a realistic financial picture and demystify the costs of a new venture.
backstory
1- Q.01
“What made [a specific project or press feature] a pivotal career moment for you?”
She asks this to deconstruct a key milestone and extract lessons for other designers.
controversy
1- Q.01
“Can you speak to how you think about the potential ethical concerns around [outsourcing, etc.]?”
The host proactively raises potential controversies to address listener skepticism head-on.
Topics covered repeatedly
Who gets booked here
Guests are typically established founders and principals of successful interior design studios, or entrepreneurs who have built businesses that serve the design industry, such as showroom owners, software founders, or specialized service providers.
- Reed Humphreyon The Strategic Hire: Utilizing Remote Support to Scale Your Studio with Reed Humphrey
- Ashley Montgomeryon Vintage as a Revenue Stream: How to Source, Price and Scale Vintage Design with Ashley Montgomery
- Callie Jenschkeon What It Really Takes to Launch a Textile or Wallpaper Line
- Brittany Hakimfaron Contract & Scope Missteps Designers Make and How to Prevent Them with Brittany Hakimfar
- Danielle Chipruton Taking the Leap: Building a Design Business Through Growth, Trust, and Strategic Support
- Bri Usseryon The Visionary vs. The Enforcer: Why Designers Lose Authority (+ How to Get it Back) with Bri Ussery
- Nicole Salcedaon Scaling Back to Scale Better: Redefining Success as an Influencer Designer with Nicole Salceda
Where to find this show
Audience & reach
Sponsors are design-industry brands like Loloi Rugs, Materio, and Rifle Paper Co. The angle is to reach an audience of professional interior designers and studio owners who are the primary decision-makers for high-volume trade purchasing.
Subscriber and view counts are pulled live from YouTube and re-verified on a 30-day cycle. Listener estimates for the RSS feed aren't published here unless they're host-verified.
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People also ask
- Who is the host of The Interior Collective?
- The host is Anastasia Casey, the founder of creative agency IDCO Studio and co-founder of Design Camp.
- What is the format of the podcast?
- It is a weekly interview show where host Anastasia Casey has in-depth conversations with a single guest from the design industry.
- Is The Interior Collective still running?
- Yes, the podcast releases new episodes on a weekly basis.
- What kind of topics does the podcast cover?
- The show focuses on the business side of interior design, including pricing, team structure, client contracts, marketing, and scaling a studio.
- How can I pitch a guest for the podcast?
- The podcast typically features established interior design studio founders and industry tastemakers with demonstrable business expertise. Contact information is available on podcast directories like Podseeker.
- Where can I listen to the podcast?
- The Interior Collective is available on YouTube, Apple Podcasts, Spotify, and other major podcast platforms.
Built from the show's public RSS feed, YouTube, the host's own websites, and the cited sources below. Computed and AI-extracted fields are labelled. Facts only — no private info, no fabrication, no transcripts republished.
Sources & how this page was built
This page is AI-assisted, grounded in the public sources cited below, and host-verifiable. We publish facts only; we do not republish transcripts. If anything here is wrong, the host can claim and correct the page above.Model: gemini-2.5-pro · high confidence
- [01]The Interior Collective - Official Websitetheinterior.co
- [02]IDCO Studio - Aboutidco.studio
- [03]The Interior Collective - Apple Podcastspodcasts.apple.com
- [04]6 Things with Anastasia Casey - ink + porcelaininkandporcelain.com
- [05]Stories of Home: Anastasia Casey - Loloiloloirugs.com
- [06]Design Changemakers 2021: Anastasia Casey - Apartment Therapyapartmenttherapy.com
- [07]Meet Callie Jenschke of Supply Showroom - Voyage Austinvoyageaustin.com
- [08]Trailer: Welcome to The Interior Collective - IDCO Studioidco.studio
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