SAP on Azure
A technical video podcast from Microsoft, for engineers, detailing how to integrate, operate, and develop SAP systems on the Azure cloud platform.
A weekly video podcast and YouTube channel offering deep technical dives into the intersection of SAP and Microsoft Azure. Episodes are structured as 'from engineer to engineer' conversations, often featuring Microsoft's own internal SAP teams, product managers, and key technology partners. The show moves beyond high-level strategy to focus on implementation details, live demos, and architectural patterns for running and integrating SAP workloads on Azure.
“Unlike general tech podcasts, this show is narrowly and deeply focused on the SAP and Azure combination. Its key differentiator is its 'Microsoft on Microsoft' perspective, frequently showcasing how Microsoft's own internal teams run one of the world's largest SAP instances on their own cloud, providing credible, real-world examples.”
Who hosts this show
Holger Bruchelt is a Principal Product Manager at Microsoft, where he focuses on the integration of SAP systems with Microsoft's cloud and security solutions. As the creator and primary host of the SAP on Azure podcast, he provides weekly technical guidance and deep dives for engineers and architects working with both platforms. He frequently collaborates with a co-host, Goran Condric, and other Microsoft experts to share insights and best practices.
Credentials & credits
- Principal Product Manager at Microsoft
Other ventures
- SAPonAzurePodcast.de (Official Website)
- Blog contributor on Microsoft Learn and SAP Blogs
What kind of podcast
- Country
- Australia
- Region
- anz
When new episodes drop
- 01
- 02
- 03
- 04
- 05
- 06
- 07
- 08
Notable episodes
- 01#294 - AI powered Software Development Life Cycle at Microsoft
A classic 'Microsoft on Microsoft' episode, showing how the company uses its own AI tools to accelerate its massive internal SAP development lifecycle.
- 02#293 - TOW SAP integration to Microsoft Fabric with asapio
Exemplifies the show's common format: a technical deep-dive on a critical integration topic, featuring a key partner who provides the solution.
- 03#295 - TOW Copilot Studio with SAP Hackathon
Highlights the podcast's focus on practical, hands-on application, promoting a community hackathon and sharing public learning resources.
What you'll be asked on this show
Holger Bruchelt acts as a knowledgeable facilitator rather than a traditional interviewer. He opens with a monologue to frame the technical topic, then brings in guests with a broad 'introduce yourself' question. His primary follow-up is an open-ended prompt like 'Can you set the scene?' to tee up the guest's presentation or demo. He guides the conversation by connecting points back to his own experience, referencing past episodes, and allowing for collaborative discussion between multiple guests, ceding the floor for their deep expertise to be the focus.
This is a video podcast, often featuring screen-sharing for live demos and architectural diagrams. Host Holger Bruchelt typically opens each episode by stating the number and topic before introducing his guests. The style is a collaborative technical briefing rather than a narrative interview, with the host facilitating a presentation by one or more subject matter experts.
Questions the host keeps coming back to
2 cataloguedIf you're going on this show as a guest, expect some version of each of these. Each note explains when the host reaches for it.
origin
1- Q.01
“Could you give a quick introduction and explain your role?”
This is the standard opening question to every guest to establish their specific area of expertise and credibility.
process
1- Q.01
“Can you set the scene and give us an overview of what this is all about?”
The host asks this after introductions to transition into the main topic, asking the expert to provide foundational context for the audience.
Signature segments
- · Episode titles start with "#[Number] - TOW..."
- · Host opens by stating the episode number
- · Intro/Outro music and graphics sequence
- · Engineer-to-engineer technical demos
- · "Microsoft on Microsoft" segments
Topics covered repeatedly
Who gets booked here
Guests are exclusively deep technical experts. They are typically product managers or software engineers from Microsoft's Azure and SAP teams, or technical leads from partner companies like ASAPIO and SYNTAX who build specialized integration solutions.
- Antje Rosendahlon #295 - TOW Copilot Studio with SAP Hackathon
- Sinan Ioannidison #295 - TOW Copilot Studio with SAP Hackathon
- Barbara McIneaon #294 - AI powered Software Development Life Cycle at Microsoft
- Ryan McDonaldon #294 - AI powered Software Development Life Cycle at Microsoft
- Jakob Vogelsangon #293 - TOW SAP integration to Microsoft Fabric with asapio
- Marian Zeison #292 - TOW ABAP development with Arc-1
Where to find this show
Audience & reach
The podcast is produced by Microsoft as a form of technical enablement and content marketing. It does not feature third-party advertisements; its implicit sponsors are Microsoft Azure and its ecosystem of technology partners whose solutions are featured.
Subscriber and view counts are pulled live from YouTube and re-verified on a 30-day cycle. Listener estimates for the RSS feed aren't published here unless they're host-verified.
Pitch this show
People also ask
- Who is the host of the SAP on Azure podcast?
- The primary host and creator is Holger Bruchelt, a Principal Product Manager at Microsoft. He is often joined by co-host Goran Condric.
- What is the format of the show?
- It is a weekly technical video podcast, usually featuring one or more guests for an 'engineer-to-engineer' discussion, often including screen-shared demos and architectural diagrams.
- Is the SAP on Azure podcast still active?
- Yes, the podcast releases new episodes on a weekly basis.
- Where can I watch the podcast?
- The video podcast is available on the 'SAP on Azure' YouTube channel. Summaries and links for each episode are posted on the official website, SAPonAzurePodcast.de.
Built from the show's public RSS feed, YouTube, the host's own websites, and the cited sources below. Computed and AI-extracted fields are labelled. Facts only — no private info, no fabrication, no transcripts republished.
Sources & how this page was built
This page is AI-assisted, grounded in the public sources cited below, and host-verifiable. We publish facts only; we do not republish transcripts. If anything here is wrong, the host can claim and correct the page above.Model: gemini-2.5-pro · high confidence
- [01]SAP on Azure Podcast Official Websitesaponazurepodcast.de
- [02]SAP on Azure - YouTube Channelyoutube.com
- [03]Unofficial SAP on Azure podcast - Apple Podcastspodcasts.apple.com
- [04]Holger Bruchelt Profile - SIGS.desigs.de
- [05]Holger Bruchelt's Muck Rack Profilemuckrack.com
- [06]Episode #258 - SAP RISE on Azure at Microsoftsaponazurepodcast.de
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