Northern Business Podcast (Business Unmuted)
A panel show where host Graham Robb discusses pressing economic issues, from regulation to electrification, with business leaders from the North of England.
This is a roundtable discussion show that unpacks the real-world impact of macro-level issues, like government mandates or new regulations, on businesses operating specifically in the North of England. Episodes are tightly themed, gathering a panel of leaders from different sectors to provide a multi-faceted view on a single topic, such as the local electrification supply chain or the rising cost of doing business. The podcast is produced by the host's own PR firm and sometimes records on-location at a guest's premises. [4, N0mAoq7REAw]
“The show's hyper-regional focus on the North of England and its panel format, which brings together disparate industries (e.g., lithium mining, care homes, nightclubs) to discuss a shared theme, sets it apart from broader national business podcasts. [1WcnBJOKsEw, N0mAoq7REAw]”
Who hosts this show
Graham Robb hosts this topical panel discussion focused on business in the North of England. He is the founder of Recognition PR, the Darlington-based firm that produces the podcast. A former radio journalist, Robb guides conversations with regional business leaders on subjects like government regulation, supply chain development, and economic pressures.
Credentials & credits
- Founder & Senior Partner, Recognition PR
- Former radio presenter, Radio Tees
- Named one of the North East's most influential people by The Sunday Times and Journal.
- Former Member of the Board Of Directors, South Tees Development Corporation.
- Former Chairman of the North East Board, Institute of Directors.
- Former Member of the National Council, Institute of Directors.
Other ventures
- Recognition PR
What kind of podcast
- Country
- United Kingdom
- Region
- uk
When new episodes drop
- 01How is the North powering electrification? LIVE from Vertu BMW SunderlandJun 18, 2026 · 28 min
- 02Northern Business Podcast LIVEJun 18, 2026 · 32 min
- 03How Can Businesses Adapt With Changing Regulations?Jun 4, 2026 · 25 min
- 04Northern Business Podcast LIVEJun 4, 2026 · 31 min
- 05How do we make the North a better place to live, work and do business?May 22, 2026 · 22 min
- 06Northern Business Podcast LIVEMay 21, 2026 · 29 min
- 07How quickly will we recover from the Iran conflict?May 7, 2026 · 28 min
- 08Northern Business Podcast LIVEMay 7, 2026 · 33 min
Notable episodes
- 01How is the North powering electrification? LIVE from Vertu BMW Sunderland
Recorded on-location, this episode uniquely covers an entire supply chain by interviewing leaders from lithium mining, refining, component manufacturing, and car retail, all within the North of England.
- 02How Can Businesses Adapt With Changing Regulations?
This episode exemplifies the show's format by bringing together leaders from three completely different sectors (care homes, nightclubs, and adult entertainment) to discuss the shared pain points of regulation and rising costs.
What you'll be asked on this show
Graham Robb acts as a firm moderator, introducing a central theme and then guiding a panel of experts through it. He opens by directing broad, thematic questions to each guest in turn, such as asking how regulation has affected their specific sector. [1WcnBJOKsEw, YZITYGbR0fQ] He then drills down with specific follow-ups, asking for hard numbers ("What is the actual effect on your business in cash numbers?") or strategic responses ("What is your business doing to tackle these costs?"). [1WcnBJOKsEw] He often uses recent news articles as a conversational launchpad and connects guest responses to ensure a cohesive discussion rather than a series of separate interviews. [N0mAoq7REAw, OIwcjhYtrF4]
The show is a structured panel discussion, often streamed live, with multiple guests. Host Graham Robb introduces the episode's theme and all guests upfront, then methodically moves between them to create a round-robin conversation that first explores a problem before pivoting to solutions. [1WcnBJOKsEw, YZITYGbR0fQ]
Questions the host keeps coming back to
12 cataloguedIf you're going on this show as a guest, expect some version of each of these. Each note explains when the host reaches for it.
controversy
2- Q.01
“Has regulation affected your business in unpredictable ways?”
This is a common opening question to frame the central problem for a guest's entire sector. [1WcnBJOKsEw, YZITYGbR0fQ]
- Q.02
“Explain how [a new law] has impacted you.”
He directs this at guests to get a real-world case study of a specific piece of legislation's consequences. [1WcnBJOKsEw, YZITYGbR0fQ]
industry
1- Q.01
“What changes have happened that are affecting your members/sector?”
He asks this to get a high-level view of the pressures facing an industry, like the nighttime economy or care sector. [1WcnBJOKsEw, YZITYGbR0fQ]
money
2- Q.01
“What is the actual effect on your business in cash numbers?”
After a guest explains a problem, he asks this to quantify the financial impact directly. [1WcnBJOKsEw, YZITYGbR0fQ]
- Q.02
“Let's hear the headlines of your recent announcement.”
A direct prompt for a guest to share the key details of a recent press release or company news. [N0mAoq7REAw, OIwcjhYtrF4]
process
3- Q.01
“What is your business doing to tackle these regulatory and taxation costs?”
This question serves as the pivot point in the interview, moving the conversation from problems to solutions. [1WcnBJOKsEw, YZITYGbR0fQ]
- Q.02
“What is your experience of how people are buying/using [the product]?”
He asks this to get practical, on-the-ground insights about consumer behavior from retail-facing guests. [N0mAoq7REAw, OIwcjhYtrF4]
- Q.03
“What kind of products are you manufacturing that go into these vehicles/systems?”
A straightforward question to understand a company's specific role and products within a larger supply chain. [N0mAoq7REAw, OIwcjhYtrF4]
origin
1- Q.01
“How did you discover/find [the key asset]?”
When speaking to a company with a unique origin, like a mining company, he asks for their discovery story. [N0mAoq7REAw, OIwcjhYtrF4]
future
1- Q.01
“What do you expect to happen next with [a specific policy or trend]?”
After discussing a current event or policy, he asks guests for their expert prediction on the future. [N0mAoq7REAw, OIwcjhYtrF4]
technique
1- Q.01
“What methodology are you going to use to extract/build it?”
This question is used to understand the technical process behind a company's operations, like mining or construction. [N0mAoq7REAw, OIwcjhYtrF4]
personal
1- Q.01
“Do you personally like [the core topic, e.g. electric cars]?”
An informal opening question to gauge a key guest's personal opinion on the episode's central theme. [N0mAoq7REAw, OIwcjhYtrF4]
Signature segments
- · Themed panel discussions
- · On-location recordings from guest businesses
- · Using newspaper articles as discussion prompts
- · Focus on the North of England economy
Topics covered repeatedly
Who gets booked here
Guests are typically C-suite executives, founders, or senior leaders of businesses and organizations based in or heavily impacting the North of England. The show books panels of experts from different points in a supply chain or from varied sectors affected by the same core issue. [N0mAoq7REAw, 1WcnBJOKsEw]
- Robert Forresteron How is the North powering electrification? LIVE from Vertu BMW Sunderland
- Stewart Dicksonon How is the North powering electrification? LIVE from Vertu BMW Sunderland
- Miranda Juppon How is the North powering electrification? LIVE from Vertu BMW Sunderland
- Iain Youngon How is the North powering electrification? LIVE from Vertu BMW Sunderland
- Tony Steinon How Can Businesses Adapt With Changing Regulations?
- Stephen Pattersonon How Can Businesses Adapt With Changing Regulations?
- Alice Woodson How Can Businesses Adapt With Changing Regulations?
Where to find this show
Audience & reach
The podcast is produced by the host's own PR firm, Recognition PR, and is consistently sponsored by Vertu Motors PLC, a major UK automotive retailer whose executives frequently appear as guests. [4, N0mAoq7REAw] This suggests a B2B content marketing strategy aimed at showcasing the firm's network and regional expertise.
Subscriber and view counts are pulled live from YouTube and re-verified on a 30-day cycle. Listener estimates for the RSS feed aren't published here unless they're host-verified.
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People also ask
- Who is the host of the Northern Business Podcast?
- The host is Graham Robb, a former journalist and the founder of the PR firm Recognition PR, which produces the show.
- What is the format of the show?
- It is a weekly panel discussion, often streamed live, where several business leaders join the host to discuss a specific theme affecting the economy of the North of England. [4, YZITYGbR0fQ]
- Is the podcast still running?
- Yes, it is an active podcast with episodes released on a weekly basis.
- How can I be a guest on the podcast?
- The show's description provides an email address for guest inquiries: [email — gated].
- Where can I listen to the podcast?
- The podcast is available on YouTube and other major podcast platforms.
Built from the show's public RSS feed, YouTube, the host's own websites, and the cited sources below. Computed and AI-extracted fields are labelled. Facts only — no private info, no fabrication, no transcripts republished.
Sources & how this page was built
This page is AI-assisted, grounded in the public sources cited below, and host-verifiable. We publish facts only; we do not republish transcripts. If anything here is wrong, the host can claim and correct the page above.Model: gemini-2.5-pro · high confidence
- [01]Meet the boss: Graham Robb of Recognition PR | The Northern Echothenorthernecho.co.uk
- [02]Graham Robb | Find Podcasters & Guests - MatchMaker.fmmatchmaker.fm
- [03]Northern Business Podcast Official Sitenorthernbusinesspodcast.co.uk
- [04]Graham Michael ROBB personal appointments - GOV.UKfind-and-update.company-information.service.gov.uk
- [05]RecognitionPR - YouTubeyoutube.com
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