Keep It 100 Podcast
A Malaysian podcast where host Thomas Yap interviews entrepreneurs and professionals about their journeys through financial hardship and career pivots.
This is a long-form interview show centered on the modern Malaysian dream. Host Thomas Yap sits down with entrepreneurs, coaches, and financial experts who have navigated significant career pivots, financial crises, or personal tragedies. The conversations are less about abstract theory and more about the raw, emotional journey of hitting rock bottom and strategically rebuilding a life and career on one's own terms.
“Unlike many business podcasts that focus on polished success stories, Keep It 100 deliberately centers on the "rock bottom" moment—the miscarriage, the bankruptcy, the massive financial loss—as the catalyst for the guest's eventual success. The specific Malaysian context makes the financial and career pressures highly relatable to a local audience.”
Who hosts this show
Thomas Yap hosts Keep It 100, a Malaysian podcast focused on authentic conversations about money, mindset, and lifestyle. He interviews guests who have overcome significant challenges to build successful careers, aiming to provide listeners with "breakthrough moments" and inspiration for their own paths. The show emphasizes unfiltered stories of transformation, often detailing journeys from financial rock bottom to entrepreneurial success.
Credentials & credits
- Host of Keep It 100 Podcast
- Degree in Hospitality from Bournemouth University, UK
- 11+ years in network marketing/direct selling
- Co-founder & CEO of Metaschool (Web3 education platform)
- Founder and CEO of MYCRS Sdn Bhd
- Associated with Aurizn, a lifestyle media group in Malaysia
Other ventures
- Metaschool
- MYCRS Sdn Bhd
- Unit Test Scientific Sdn. Bhd.
- Personal YouTube channel focusing on cars and business
- Newsletter on A.I. and sales strategies
What kind of podcast
- Country
- MY
- Region
- se asia
When new episodes drop
- 01
- 02Before going BROKE: spend less; After going BROKE: make more.Sep 13, 2025 · 1 min
- 03
- 04
- 05Why is it so hard for the 'rich' and 'successful' to be happy?Aug 8, 2025 · 40s
- 06
- 07
- 08Feeling like you're behind others in life (Part 2) - Ask Thomas | Ep 33Apr 17, 2025 · 15 min
Notable episodes
- 01Followed the ‘stable’ career path, still hit rock bottom. Left and BUILT a $25k/month business
A powerful story of pivoting from pharmacist to entrepreneur after a miscarriage and enrolling in a government debt management program.
- 02From “Money is Hard to Make” to affording my car guy lifestyle and doing what I love
Details a journey of losing all savings in forex trading and rebuilding to serve high-net-worth clients, driven by a promise to his ailing father.
- 03Millennials Are Struggling Paycheck to Paycheck — Is There a Way Out?
A relatable diagnosis of millennial financial struggles in Malaysia with actionable advice on career pivots and changing one's money mindset.
What you'll be asked on this show
Yap begins by setting a personal context, often explaining how he met the guest or why their story resonates with him. He opens with broad, life-shaping questions like "What were the few moments that really shaped your life?" to establish the narrative arc. As the guest shares their story, he listens intently for long stretches, interjecting primarily to probe emotional low points ("How did you feel losing 70,000 Ringgit?") or to clarify key decisions ("Why did you do the counter-intuitive thing of buying an expensive course when you were broke?"). He builds rapport by paraphrasing their points and occasionally sharing his own related experiences, making the conversation feel supportive rather than confrontational. The interviews tend to end naturally after the guest's story is fully explored.
The show primarily features long-form guest interviews, though some shorter solo "Ask Thomas" Q&A episodes exist. Yap opens each interview with a monologue framing the guest's story and his admiration for them. He then yields the floor, allowing guests to narrate their journeys with minimal interruption, creating an intimate, story-driven format.
Questions the host keeps coming back to
11 cataloguedIf you're going on this show as a guest, expect some version of each of these. Each note explains when the host reaches for it.
origin
3- Q.01
“What were the few moments that really shaped your life?”
This is often an opening question to uncover a guest's origin story and pivotal experiences.
- Q.02
“How did you decide to pivot from your stable career, and how did you get started?”
He asks this to understand the guest's motivation for a major career change.
- Q.03
“If you loved your corporate job and had a good salary, what made you decide to leave?”
A follow-up question to probe deeper into the specific reasons behind a seemingly successful person's pivot.
money
2- Q.01
“Are millennials in financial trouble today?”
He uses this to frame episodes focused on broad economic or generational challenges.
- Q.02
“What's giving millennials the financial squeeze: stagnant income or rising expenses?”
A diagnostic question to get to the root cause of financial stress discussed in the episode.
personal
1- Q.01
“How did you feel when you lost a significant amount of money?”
This question is used to explore the emotional impact of a major failure, a core theme of the show.
mindset
2- Q.01
“Why did you invest in an expensive course when you were broke?”
He asks this to understand a guest's risk-taking mindset and decision-making process during a crisis.
- Q.02
“Did you ever think you were never going to do this again after failing?”
This question explores the guest's resilience and mindset after a significant setback.
advice
2- Q.01
“For someone in a job they don't like, how can they start to change their career or make more money?”
This is his way of seeking concrete, actionable advice for the audience.
- Q.02
“What should someone do if their spouse is not supportive of their goals?”
A direct question to get actionable advice for listeners facing relationship friction in their entrepreneurial journey.
relationships
1- Q.01
“How important is it to get a partner's support?”
He asks this to explore the role of personal relationships in professional and entrepreneurial success.
Signature segments
- · #keepit100 Talks
- · Host's opening monologue
- · "Ask Thomas" segments
Topics covered repeatedly
Who gets booked here
The show books Malaysian entrepreneurs, financial consultants, and coaches, often with a compelling "pivot" story. Guests have typically transitioned from a stable, traditional career (like pharmacy or corporate banking) into a more volatile but rewarding field after experiencing a personal or financial crisis.
- Julianon From “Money is Hard to Make” to affording my car guy lifestyle and doing what I love | EP 36
- Kristy Tingon Followed the ‘stable’ career path, still hit rock bottom. Left and BUILT a $25k/month business EP 35
- Ikmalon Millennials Are Struggling Paycheck to Paycheck — Is There a Way Out? w financial consultant | EP 34
- Jeevan Sahadevanon “Your subconscious mind can prevent you from being successful” - Malaysia’s no. 1 business coach
- Billy Ooion The Brutal Reality of Building a Supercar Business in KL - Billy Ooi l One Corsa
Where to find this show
Audience & reach
The podcast does not appear to have external sponsors based on the evidence. The content, focused on financial services, coaching, and entrepreneurship, would be a natural fit for financial products, business software, or coaching services targeting a Malaysian audience.
Subscriber and view counts are pulled live from YouTube and re-verified on a 30-day cycle. Listener estimates for the RSS feed aren't published here unless they're host-verified.
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People also ask
- What is the host's name?
- The host is Thomas Yap, a Malaysian entrepreneur and media personality.
- What is the Keep It 100 podcast about?
- It features long-form interviews with Malaysian entrepreneurs and professionals about overcoming hardship to achieve success in their careers and lives, focusing on money, mindset, and lifestyle.
- Is the podcast still running?
- Yes, based on the evidence, the podcast is actively releasing episodes.
- What is the format of the show?
- The primary format is long-form, one-on-one interviews with guests. The show also releases shorter, solo episodes called "Ask Thomas".
- Where can I listen to the podcast?
- The podcast is available on YouTube and Spotify.
Built from the show's public RSS feed, YouTube, the host's own websites, and the cited sources below. Computed and AI-extracted fields are labelled. Facts only — no private info, no fabrication, no transcripts republished.
Sources & how this page was built
This page is AI-assisted, grounded in the public sources cited below, and host-verifiable. We publish facts only; we do not republish transcripts. If anything here is wrong, the host can claim and correct the page above.Model: gemini-2.5-pro · high confidence
- [01]Keep It 100 Podcast YouTube Channelyoutube.com
- [02]EP2: Money Is So Difficult To Make with MrMoneyTV | #keepit100talksyoutube.com
- [03]How to avoid getting scammed by Money Games and unethical Business Opportunities | EP 31youtube.com
- [04]Who is Thomas Yap? Discover Their Role as Founder and CEO | Highperformrhighperformr.com
- [05]How Thomas went from Segamat to Damansara Heights, Honda City to Porsche Spyderyoutube.com
- [06]I went broke TWICE in my life, here are the lessons that got me out of ityoutube.com
- [07]5 Genre Podcast Paling “Meletup” di Malaysia Tahun 2026klpodcast.studio
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