Honest Ecommerce
A weekly interview show for e-commerce entrepreneurs, focused on actionable advice for scaling online stores, hosted by an agency co-founder.
This is a tactical, operator-focused interview show for the direct-to-consumer world. Host Chase Clymer leverages his own agency experience to guide conversations with brand founders, executives, and specialist consultants. Episodes dig into the specific operational challenges of growth, from optimizing Google Analytics and modernizing a tech stack to developing marketing creative that converts.
“Unlike purely inspirational founder-story podcasts, Honest Ecommerce maintains a consistent focus on the 'how-to' of running an online business. The host's background as an agency owner allows him to ask clarifying, jargon-busting questions and frame problems from a merchant's perspective, ensuring the advice remains actionable.”
Who hosts this show
Honest Ecommerce provides online store owners with actionable advice to increase sales and grow their business. The show is hosted by Chase Clymer, co-founder of the Shopify-focused agency Electric Eye. Bringing his hands-on experience to the mic each week, Chase interviews founders, executives, and expert consultants to extract practical strategies and stories about what it takes to scale a direct-to-consumer brand.
Credentials & credits
- Co-founder of Electric Eye, a Shopify Expert agency
- Host of Honest Ecommerce podcast
- Speaker at industry events, including for Shopify
- Course author for Shopify Plus and Klaviyo
- Former touring musician
Other ventures
- Electric Eye (agency)
- Brand Scaling Framework (consulting strategy)
What kind of podcast
- Country
- United States
- Region
- usa
When new episodes drop
- 01
- 02
- 03
- 04
- 05
- 06
- 07
- 08
Notable episodes
- 01Balancing Priorities to Secure Ecommerce Stability
Features a case study on Dr. Squatch's growth, highlighting the strategic shift from product-focused to identity-focused marketing.
- 02Breaking Out of Promotional Fluff to Scale
Guest Angela Clark - Mubarak explains how Patagonia builds world-class customer loyalty without a traditional loyalty program.
- 03Prioritizing Core Metrics Before Optimizing
Provides a clear explanation of the shift from Universal Analytics to GA4 and the difference between client-side and server-side tracking for Shopify stores.
- 04Balancing Advanced Tech with Human Discernment to Scale
Host Chase Clymer gives pointed advice: for a small team, you must hire someone who has already done the job before, or you're not ready to hire.
What you'll be asked on this show
Chase Clymer opens by reading a comprehensive, pre-written introduction to establish the guest's credibility. His first move is often a broad question about the guest's origin story or their company's core purpose. He probes for detail by asking clarifying questions to break down industry jargon for the audience (e.g., "What does 'creative' entail?") and by framing questions from a merchant's point of view ("For the typical Shopify store, how much effort should they put into this?"). He often shares his own agency's experience with a guest's product or strategy to build trust. His signature closing move is to ask, "Is there anything I forgot to ask that you think would resonate with the audience?" before giving the guest a chance to share where they can be found online.
This is a weekly interview show. Host Chase Clymer begins each episode with a detailed, complimentary introduction of the guest and their accomplishments. The conversations are a mix of exploring the guest's career journey and diving into specific, tactical business problems, with Chase often sharing his own agency's experiences to add context.
Questions the host keeps coming back to
10 cataloguedIf you're going on this show as a guest, expect some version of each of these. Each note explains when the host reaches for it.
origin
2- Q.01
“What was your journey into e-commerce and how did you get where you are today?”
This is a common opening question to establish the guest's backstory and credibility.
- Q.02
“What problem does your company solve for merchants?”
Host asks this early to frame the conversation around a specific, practical issue for the audience.
backstory
1- Q.01
“Why are you the expert on this topic? What's your background?”
A direct question used to explicitly establish a guest's authority and expertise.
process
2- Q.01
“Can you break down what [industry term] actually means for the audience?”
He frequently asks this to demystify jargon and make technical topics more accessible.
- Q.02
“What did a day in the life look like in your role at [well-known brand]?”
This question seeks to get behind the title and uncover the specific responsibilities of a high-level role.
advice
4- Q.01
“What's a common mistake you see brands make when trying to grow?”
A go-to question to extract actionable, cautionary advice for listeners.
- Q.02
“For a typical store owner, how should they prioritize this problem?”
This reframes a complex issue from the listener's perspective, asking for practical, staged advice.
- Q.03
“At what stage should a brand consider hiring a consultant or advisor for this?”
This question helps the audience understand the right time to seek external help.
- Q.04
“Is there anything I missed that you think would resonate with the audience?”
This is his signature closing question, giving the guest the final word on a key topic.
future
1- Q.01
“Where can people find you and learn more about your work?”
The final question of the interview, providing a call to action for listeners to connect with the guest.
Signature segments
- · "Hey everybody, welcome back to another episode of Honest Ecommerce."
Topics covered repeatedly
Who gets booked here
Guests are typically founders, C-level executives, or specialist consultants in the direct-to-consumer and e-commerce space. The show features leaders from well-known brands (Patagonia, New York & Company), high-growth startups (Dr. Squatch), and expert agencies or tech companies (Raindrop, SlideRule Analytics).
- Jacques Spitzeron Balancing Priorities to Secure Ecommerce Stability | Jacques Spitzer | Raindrop | Bonus Episode
- Angela D. Clark - Mubarakon Breaking Out of Promotional Fluff to Scale | Angela Clark - Mubarak | Eclipse Media Advisory Group
- Laura Kantoron Balancing Advanced Tech with Human Discernment to Scale | Laura Cantor | New York & Company
- Kevin McLaughlinon Prioritizing Core Metrics Before Optimizing | Kevin McLaughlin | SlideRule Analytics | Bonus Episode
Where to find this show
Audience & reach
The podcast features ads for major e-commerce tech companies like Klaviyo and Intelligems. Given the host runs a Shopify-focused agency, Electric Eye, the podcast also serves as a significant content marketing channel to attract new agency clients.
Subscriber and view counts are pulled live from YouTube and re-verified on a 30-day cycle. Listener estimates for the RSS feed aren't published here unless they're host-verified.
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People also ask
- Who is the host of Honest Ecommerce?
- The host is Chase Clymer, the co-founder of Electric Eye, a Shopify design and development agency.
- What is the format of the show?
- It is a weekly interview-based podcast where Chase Clymer talks with e-commerce founders, executives, and experts.
- Is the podcast still running?
- Yes, the podcast is active and releases new episodes weekly, as indicated by the recent episode dates in June 2026.
- Where can I listen to Honest Ecommerce?
- The podcast is available on YouTube, Apple Podcasts, Spotify, and other major podcast apps.
- How can I pitch a guest for the show?
- The official website has a contact form. Chase Clymer's personal website also has a contact form for professional inquiries.
- What kind of topics are discussed?
- Topics are focused on actionable advice for growing an e-commerce business, including marketing, conversion optimization, analytics, and operations.
Built from the show's public RSS feed, YouTube, the host's own websites, and the cited sources below. Computed and AI-extracted fields are labelled. Facts only — no private info, no fabrication, no transcripts republished.
Sources & how this page was built
This page is AI-assisted, grounded in the public sources cited below, and host-verifiable. We publish facts only; we do not republish transcripts. If anything here is wrong, the host can claim and correct the page above.Model: gemini-2.5-pro · high confidence
- [01]Official Websitehonestecommerce.co
- [02]Chase Clymer - Co-founder at Electric Eyechaseclymer.com
- [03]About Electric Eye Agencyelectriceye.io
- [04]Honest Ecommerce - Apple Podcastspodcasts.apple.com
- [05]Honest Ecommerce - YouTube Channelyoutube.com
- [06]Chase Clymer Profile - Tydotydo.com
- [07]Honest Ecommerce - Podnewspodnews.net
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