Filthy Rich Writer cover art
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Filthy Rich Writer

Two experienced copywriters teach aspiring freelancers how to build a profitable writing business, from client-pitching to pricing.

The brief

This is the content marketing engine for a copywriting school. Co-hosts and course creators Nicki Krawczyk and Kate Sitarz alternate between tactical two-hander episodes and interviews with their own successful students. They offer highly specific, often contrarian advice on the business of copywriting, framing their program's methodology as the definitive path to success.

Unlike broader writing podcasts, its direct tie-in to the hosts' own paid course (the Comprehensive Copywriting Academy) results in highly opinionated advice, with student success stories frequently used as case studies to validate their methods.
— What makes it distinctive
§1 · The host

Who hosts this show

Hosted by professional copywriters Nicki Krawczyk and Kate Sitarz, this podcast offers tips, tools, and training for writers looking to build a successful copywriting career. Krawczyk, with over 20 years of experience, and Sitarz, with over 10, share practical advice on everything from landing jobs to freelancing full-time. The show is the public-facing content arm of their larger business, the Comprehensive Copywriting Academy, and often uses its own methods and student stories as teaching examples.

AI-extracted bio · help us verify· Source: gemini-video-grounded

Credentials & credits

  • Nicki Krawczyk: Founder of Filthy Rich Writer and the Comprehensive Copywriting Academy.
  • Nicki Krawczyk: BS in Communication from Boston University.
  • Nicki Krawczyk: 20+ years experience with clients like TripAdvisor, Hasbro, and adidas.
  • Kate Sitarz: Head Copy Coach & Marketing Manager for Filthy Rich Writer.
  • Kate Sitarz: 10+ years experience with clients like Microsoft, Zipcar, and Babson College.
  • Kate Sitarz: Undergraduate degree in writing, literature, and publishing from Emerson College.

Other ventures

  • Comprehensive Copywriting Academy (CCA)
  • Filthy Rich Writer (company)
  • Nicki K Media
  • Fired Up Freelance
  • The Circuit Sales System
§2 · Classification

What kind of podcast

§3 · Cadence & catalog

When new episodes drop

Publishing rate
~4/week
Not shown by Apple / Spotify
Total episodes
827
Last episode
3 months ago
Jun 25, 2026
Status
Active
§3b · Editor's picks

Notable episodes

AI-extracted picks + commentary · help us verify
  1. 01
    Why VIP Days Make 0 Sense for Copywriters

    A strong example of the hosts' opinionated, tactical advice that often runs contrary to popular trends.

  2. 02
    She Used Her Pet PR Background to Build Her Copywriting Business - Carol's Story

    This episode is a quintessential example of their student-interview format, showcasing a career transition and success story.

  3. 03
    What if Someone Could Find Clients for You?

    Demonstrates the show's focus on shifting from a simple freelancer to a 'business owner' mindset by exploring outsourcing.

  4. 04
    Copywriting Pricing Guides Are Complete Garbage

    Another classic 'hot take' episode that challenges common freelance resources and promotes their own methodology.

§4 · Signature

What you'll be asked on this show

AI-extracted from recent episodes · help us verify
How the host interviews

The show is a mix of co-hosted chats and interviews. When interviewing guests (who are typically students), both Nicki and Kate participate actively. They begin by establishing the guest's origin story before they found copywriting. Questions are open-ended and designed to walk the guest through their journey, focusing on their mindset shifts, challenges, and the practical steps they took to build their business using the hosts' methods. The hosts are very encouraging, often sharing their own related experiences to build rapport and reinforce the episode's lesson.

Episodes alternate between two-host discussions on a single business topic (e.g., pricing, VIP days) and interviews. The tone is practical, encouraging, and prescriptive, often promoting a specific "business owner" mindset. The hosts are conversational, often opening with light personal banter before diving into the main topic.

Questions the host keeps coming back to

3 catalogued

If you're going on this show as a guest, expect some version of each of these. Each note explains when the host reaches for it.

origin

1
  1. Q.01

    What was your background and what were you doing before you got into copywriting?

    This is the standard opening question to establish the guest's 'before' picture and set up their transformation story.

mindset

1
  1. Q.01

    How did you shift your mindset to get back into the program after feeling daunted?

    The hosts often probe the internal mindset shifts required to transition from an employee to a freelance business owner.

process

1
  1. Q.01

    How did you let people know you were pivoting your career and open for business?

    This question is used to elicit practical, actionable marketing advice for new freelancers.

Signature segments

  • · Featuring success stories from Comprehensive Copywriting Academy students
  • · Debunking common industry advice (e.g., on pricing guides or VIP days)
  • · Promoting a "business owner mindset" for freelancers
  • · Podcast intro: "Welcome back to another episode of the Build Your Copywriting Business podcast."
  • · Podcast outro: "We'll catch you guys in the next episode."

Topics covered repeatedly

CopywritingFreelancingClient AcquisitionPitchingPricingMarketing for WritersCareer ChangeBusiness MindsetPortfolio Building
§5 · Guests

Who gets booked here

AI-extracted guest list + profile · help us verify
Typical guest

Guests are almost exclusively successful students from the hosts' Comprehensive Copywriting Academy, brought on to share their career transition journey and implicitly endorse the program's effectiveness.

Recent guests
  • Carol Bryant
    on She Used Her Pet PR Background to Build Her Copywriting Business - Carol's Story
§6 · Channels & links

Where to find this show

§7 · Stats

Audience & reach

YouTube · first-party
Subscribers
5.9K
5,860
Avg views / video
209
Trailing window
Total views
260K
259,608
Videos published
827
Sponsor readEstimated

The podcast primarily serves as a marketing tool for the hosts' own products. It heavily promotes the Comprehensive Copywriting Academy (CCA), the 'CCA Plus' community, and free video trainings that function as lead magnets for their courses.

AI-extracted sponsor read · help us verify

Subscriber and view counts are pulled live from YouTube and re-verified on a 30-day cycle. Listener estimates for the RSS feed aren't published here unless they're host-verified.

§8 · Contact

Pitch this show

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Host / booking email
c•••@•••.com

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§9b · FAQ

People also ask

AI-extracted researched answers · help us verify
Who are the hosts of the Filthy Rich Writer podcast?
The podcast is hosted by Nicki Krawczyk, founder of Filthy Rich Writer, and Kate Sitarz, the company's Head Copy Coach.
What is the Comprehensive Copywriting Academy (CCA)?
The CCA is the signature online training program created by the hosts. The podcast serves as a major marketing channel for the academy, and guests are often successful students.
What is the podcast's format?
Episodes alternate between two-host discussions on specific copywriting business topics and interviews with students from their training program.
Is this podcast good for beginners?
Yes, the content is primarily aimed at aspiring or early-stage copywriters who are looking to establish and grow their careers.
Is the podcast still being produced?
Yes, new episodes are released on a weekly basis.
What does 'Filthy Rich' mean to the hosts?
Their definition of 'filthy rich' is having a job you love, being good at what you do, and making great money doing it.
Last updatedJun 29, 2026Not yet host-verified
Research depthDeep dossierHigh confidence · Jun 29, 2026 · gemini-2.5-pro

Built from the show's public RSS feed, YouTube, the host's own websites, and the cited sources below. Computed and AI-extracted fields are labelled. Facts only — no private info, no fabrication, no transcripts republished.

§9c · Methodology

Sources & how this page was built

This page is AI-assisted, grounded in the public sources cited below, and host-verifiable. We publish facts only; we do not republish transcripts. If anything here is wrong, the host can claim and correct the page above.Model: gemini-2.5-pro · high confidence

  1. [01]Official Website & Podcast Hubfilthyrichwriter.com
  2. [02]About Nicki Krawczyk & The Teamfilthyrichwriter.com
  3. [03]Comprehensive Copywriting Academyfilthyrichwriter.com
  4. [04]About Nicki Krawczyk (Founder Bio)filthyrichwriter.com
  5. [05]Kate Sitarz Professional Portfoliokatesitarz.com
  6. [06]Nicki Krawczyk Interview - Dear English Majordearenglishmajor.com
  7. [07]Kate Sitarz Bio - Babson Collegeentrepreneurship.babson.edu
  8. [08]Nicki Krawczyk Interview - Course Methodcoursemethod.com
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