1of10 Podcast
A tactical video podcast that deconstructs the growth playbooks of successful YouTubers, focusing on analytics, strategy, and monetization.
This is a video masterclass in YouTube growth hacking, disguised as a podcast. The host interviews high-growth creators and professional strategists, using frequent screen-sharing of their analytics to dissect the specific tactics behind viral videos. The show is less about the guest's life story and more about their replicable processes for ideation, packaging, and monetization, functioning as a case study for the host's own 1of10 software suite.
“Its heavy reliance on screen-sharing guests' live YouTube analytics is a key differentiator. This grounds the conversation in hard data, moving beyond anecdotes to specific, verifiable growth tactics and revenue figures.”
Who hosts this show
The 1of10 Podcast is hosted by Richard, the co-founder and CEO of 1of10 Media INC, a YouTube strategy and software company. The podcast serves as a content marketing engine for his business, interviewing successful creators and strategists to extract actionable, data-driven methods for channel growth. Richard previously worked as a content strategist for Mr. Beast and ran an agency serving over 100 YouTubers.
Credentials & credits
- CEO of 1of10 Media INC
- Former content strategist for Mr. Beast
- Former agency owner serving 100+ YouTubers
- 17+ years in sales and business development
Other ventures
- 1of10.com (YouTube analytics and AI software)
- 1of10 Strategy Team (YouTube consulting service)
- 1of10 Chrome Extension
When new episodes drop
- 01We Hit 100K Subscribers In 5 Months (Here's How)Jun 23, 2026 · 54 min
- 02I Made 500+ Videos. Here’s What Works On YouTube NowJun 15, 2026 · 47 min
- 03The ONLY Way To Build A Cult Audience On YouTube In 2026Jun 8, 2026 · 37 min
- 04Neil Patel’s YouTube Secrets To Making Millions in 2026Jun 1, 2026 · 26 min
- 05How To Actually Build A YouTube Audience That’s Obsessed With YouMay 25, 2026 · 38 min
- 06Why Shorts Creators Should Never Convert To Long-FormMay 20, 2026 · 33s
- 07This Is How You Find Your NicheMay 20, 2026 · 29s
- 0843 Minutes With YouTube’s Biggest Productivity ChannelMay 19, 2026 · 43 min
Notable episodes
- 01I Made 500+ Videos. Here’s What Works On YouTube Now
Guest Gabe Bult reveals he earned over $50,000 from a second channel with only ~1,300 subscribers, demonstrating the power of niche content and non-AdSense revenue.
- 02We Hit 100K Subscribers In 5 Months (Here's How)
The creators of InternetCity reveal a single 3-hour meme compilation video earned them $35-40k and break down their strategy of using fair use for reaction content.
- 03The ONLY Way To Build A Cult Audience On YouTube In 2026
1of10's own strategist, JD, gives a masterclass on thumbnail theory, showing how he created the viral 'Japanese Rule' thumbnail format that was widely copied across the platform.
What you'll be asked on this show
The host, Richard, typically opens by asking for the single most impactful piece of advice or the one thing that led to the guest's success. He then systematically works through the guest's journey, using their on-screen analytics to ask pointed questions about specific growth phases (e.g., 0-100k, 100k-500k). He probes for specific processes, asking "How do you come up with..." and uses case studies of viral videos as anchors for discussion. There's little small talk; the focus is relentlessly tactical and data-driven, with Richard often connecting the guest's success back to principles his company's software can automate.
The host leads a highly structured interview, often using on-screen text to pose questions and highlight key data points. The format is visually dense, with frequent cuts to guests' analytics dashboards, video examples, and thumbnail mockups. The podcast is a primary marketing channel for the host's company, with in-episode ads and demonstrations of their own software.
Questions the host keeps coming back to
12 cataloguedIf you're going on this show as a guest, expect some version of each of these. Each note explains when the host reaches for it.
advice
1- Q.01
“What's the one piece of advice or the one thing that led to your success?”
This is his standard opening question to get a high-level strategic insight from the guest.
backstory
1- Q.01
“For those who don't know you, can you explain who you are and what you do?”
A common follow-up to the intro, used to establish the guest's credibility and niche.
origin
1- Q.01
“Why did you first start your YouTube channel?”
Used early in the conversation to understand the guest's original motivations.
process
5- Q.01
“What led to your first big growth jump or viral video early on?”
He asks this to pinpoint the initial catalyst that gave the channel momentum.
- Q.02
“How did you get your first 100,000 subscribers?”
A recurring question that focuses on the specific strategies used during the early growth phase.
- Q.03
“What was your content strategy from 100k to 500k subscribers?”
He often frames questions around specific subscriber milestones to understand how strategy evolves.
- Q.04
“What are you trying to optimize or study right now?”
This question seeks to understand the guest's current focus and learning process.
- Q.05
“How do you spot an opportunity in a new niche?”
This question explores the guest's process for market research and identifying content gaps.
craft
1- Q.01
“Can you walk me through the idea, title, and thumbnail for a specific viral video?”
This is a core question where he deconstructs a success story by analyzing its packaging.
money
2- Q.01
“What percentage of your revenue comes from AdSense versus other sources?”
A direct question to understand the guest's business model and monetization strategy.
- Q.02
“Were you making money from YouTube while still working your day job?”
He asks this to clarify the financial transition for creators who went full-time.
mindset
1- Q.01
“You've said [insert guest's philosophy], what do you mean by that?”
He uses this to have guests elaborate on a key mindset or strategic principle they've mentioned.
Signature segments
- · "The number one podcast for YouTubers in the world"
- · Screen-sharing guest analytics dashboards
- · Deconstructing viral videos piece-by-piece
- · On-screen text overlays for questions and data
- · "Do it first, do it better, or do it bigger" framework
Topics covered repeatedly
Who gets booked here
The show books successful YouTubers with verifiable high-growth channels (e.g., InternetCity, Gabe Bult) and expert YouTube strategists. Guests are expected to be transparent, willing to share their screen, and break down their analytics and creative process in detail. Many guests are employees, clients, or affiliates of the 1of10 brand.
- Mikey & Aaron (InternetCity)on We Hit 100K Subscribers In 5 Months (Here's How)
- Gabe Bulton I Made 500+ Videos. Here’s What Works On YouTube Now
- JDon The ONLY Way To Build A Cult Audience On YouTube In 2026
- Neil Patelon Neil Patel’s YouTube Secrets To Making Millions in 2026
- Shane Hummuson Meet The Doctor Who Became A YouTube Millionaire
Where to find this show
Audience & reach
The podcast is the primary marketing channel for the host's company, 1of10.com. Sponsorships are almost exclusively for their own products, like an AI thumbnail generator, strategy consulting services, and a Chrome extension, which are often demonstrated during the interviews.
Subscriber and view counts are pulled live from YouTube and re-verified on a 30-day cycle. Listener estimates for the RSS feed aren't published here unless they're host-verified.
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People also ask
- What is the host's real name?
- The host is Richard Moore, the CEO and co-founder of 1of10 Media INC.
- Is the 1of10 Podcast still active?
- Yes, the podcast releases new episodes on a weekly basis.
- What is the format of the show?
- It is a one-on-one video interview show where the host deconstructs the success of YouTubers and strategists, heavily featuring screen-sharing of analytics and video examples.
- Who is this podcast for?
- It's for content creators on YouTube who want to learn data-driven, tactical strategies for growing their audience and revenue.
- How can I be a guest on the podcast?
- The podcast primarily features high-growth YouTubers, industry experts, and clients or employees of the 1of10 company. Pitches would likely be directed through the official 1of10.com website's business inquiries.
- Where can I listen to the podcast?
- The primary platform is YouTube, but it is also available on audio platforms like Spotify and Apple Podcasts.
Built from the show's public RSS feed, YouTube, the host's own websites, and the cited sources below. Computed and AI-extracted fields are labelled. Facts only — no private info, no fabrication, no transcripts republished.
Sources & how this page was built
This page is AI-assisted, grounded in the public sources cited below, and host-verifiable. We publish facts only; we do not republish transcripts. If anything here is wrong, the host can claim and correct the page above.Model: gemini-2.5-pro · high confidence
- [01]How 1of10 made $1.4m from just 4,000 followersstartupspells.com
- [02]YouTube Consulting – Expert Advice to Grow Faster1of10.com
- [03]1of10 Podcast - YouTube Channelyoutube.com
- [04]He Got No Views, Now He's Making Millions From YouTube (Chris Do interview)youtube.com
- [05]Meet The Doctor Who Became A YouTube Millionaire (Shane Hummus interview)youtube.com
- [06]Richard Moore | How to Actually Get Clients Through Social Mediayoutube.com
- [07]Richard's X (Twitter) Profilex.com
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